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NEW & CPO VEHICLE SALES
NEW VEHICLE SALESSEP 2025
| BRAND | CAR | TRUCK | ALL |
| Acura | 2,264 | 7,442 | 9,706 |
| Alfa Romeo | 76 | 448 | 524 |
| Aston Martin | 89 | 54 | 143 |
| Audi | 3,969 | 9,969 | 13,938 |
| Bentley | 181 | 64 | 245 |
| BMW | 10,274 | 20,704 | 30,978 |
| BrightDrop | | 21 | 21 |
| Buick | | 11,979 | 11,979 |
| Cadillac | 1,617 | 14,427 | 16,044 |
| Chevrolet | 1,863 | 137,324 | 139,187 |
| Chrysler | 20 | 13,211 | 13,231 |
| Dodge | 1,487 | 8,732 | 10,219 |
| Ferrari | 300 | 46 | 346 |
| Fiat | 120 | 9 | 129 |
| Ford | 1,803 | 156,071 | 157,874 |
| Genesis | 1,296 | 5,561 | 6,857 |
| GMC | | 51,600 | 51,600 |
| Honda | 29,276 | 66,115 | 95,391 |
| Hyundai | 18,344 | 52,659 | 71,003 |
| Ineos | | 620 | 620 |
| Infiniti | 4 | 4,776 | 4,780 |
| Jaguar | 45 | 324 | 369 |
| Jeep | | 52,838 | 52,838 |
| Kia | 14,119 | 51,388 | 65,507 |
| Lamborghini | 58 | 172 | 230 |
| Land Rover | | 6,166 | 6,166 |
| Lexus | 4,828 | 21,961 | 26,789 |
| Lincoln | | 7,422 | 7,422 |
| Lotus | 175 | | 175 |
| Lucid | 779 | 334 | 1,113 |
| Maserati | 18 | 126 | 144 |
| Mazda | 2,024 | 24,145 | 26,169 |
| McLaren | 90 | | 90 |
| Mercedes-Benz | 6,577 | 23,303 | 29,880 |
| MINI | 1,087 | 1,076 | 2,163 |
| Mitsubishi | 685 | 3,917 | 4,602 |
| Nissan | 18,709 | 44,780 | 63,489 |
| Polestar | 4 | 371 | 375 |
| Porsche | 2,317 | 3,360 | 5,677 |
| Ram | | 33,332 | 33,332 |
| Rivian | | 4,621 | 4,621 |
| Rolls Royce | 53 | 82 | 135 |
| Subaru | 17,216 | 28,791 | 46,007 |
| Tesla | 19,478 | 43,356 | 62,834 |
| Toyota | 48,849 | 110,110 | 158,959 |
| VinFast | | 140 | 140 |
| Volkswagen | 3,713 | 21,432 | 25,145 |
| Volvo | 130 | 8,628 | 8,758 |
| ***Total*** | 213,937 | 1,054,007 | 1,267,944 |
Updated: 10/9/2025 10:30 AM
MI IN THE MEDIA
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Monthly EV Sales Overview
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The EV Sales Overview highlights the top electric vehicle news along with a summary of their sales performance over the last year.
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MIS UPDATES
September 2025 U.S. Market New Vehicles Sales, Stock, SAAR, CPO Sales and Incentives Spending results are available for query. All results are now finalized for September.
- Lease rates and residual values are now available for Ford, Hyundai, and Mitsubishi. 10/23/2025
- Lease rates and residual values are now available for Honda, Mazda, and Ram. 10/20/2025
- September 2025 Production data is now available to query. 10/20/2025
- Lease rates and residual values are now available for BMW and Jeep. 10/15/2025
- CPO / PO Incentives are now available for all brands. 10/15/2025
INCENTIVE HIGHLIGHTS
 2026 F-SUPER DUTY: Added 3.9% special retail financing for up to 36 months, 4.9% for 37-48 months, 5.9% for 49-60 months and 7.9% for 61-72 months or $1,500 customer cash on F-Super Duty RC / SC in its Cincinnati, Denver, Houston, Memphis, Seattle and Twin Cities regions. Effective 10/28/2025 on F-Super Duty. 2026 PACIFICA, VOYAGER: Added $500 regional retail bonus cash in its Midwest, Northeast and South Business Centers. Effective 10/29/2025 on Pacifica, Voyager. 2026 / 2025 COMPASS: Added $500 regional customer cash on 2026 Compass Latitude 4x4 and $1,000 on 2025 Compass Latitude 4x4 in its Central Business Center. 2026 COMPASS: Introduced $1,000 regional retail bonus cash on Compass Limited 4x4 in Maryland, Virginia and Washington DC. 2026 COMPASS: Added $1,000 regional lease bonus cash on Compass Limited 4x4 in Connecticut, Delaware, Maine, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island and Vermont. Effective 10/29/2025 on Compass. 2026 RAM PICKUP 1500: Enhanced standalone special retail financing offer to 3.9% for up to 72 months in its Central Business Center (from 4.9%). Effective 10/30/2025 on Ram Pickup 1500. 2026 EQUINOX EV: Enhanced special retail financing rates to 0.0% for up to 60 months, 0.9% for 61-72 months and 2.9% for 73-84 months (from 1.9% - 4.9%), raised customer cash to $2,000 - $3,000 (from $1,000 - $2,000) and added $1,250 select model conquest cash. 2026 / 2025 COLORADO, 2026 EQUINOX EV: Added $1,000 incremental lease cash on Colorado and $1,500 on Equinox EV. 2026 / 2025 COLORADO: Added $500 - $1,000 customer cash. 2026 / 2025 SILVERADO 1500: Added $1,000 - $1,250 Costco bonus cash. Effective 10/24/2025 on Colorado, Equinox EV, Silverado 1500.
TRENDING NEWS
- Novelis Oswego plant fire halts aluminum supply to automakers, WSJ reports
The Oswego, New York, plant supplies 40% of U.S. automotive aluminum sheet, with production halted until early 2026... CBT News on 11/07/2025
- Volkswagen swings to Q3 loss as tariffs and Porsche charges weigh on results
Volkswagen, which operates 10 brands including Skoda, Seat and Audi, said US administration’s tariff policy was costing the company about €5bn a year... Just Auto on 10/31/2025
- Mitsubishi’s global output falls 22% in September
Domestic output plunged 33%, with overseas output also weaker... Just Auto on 10/31/2025
- China hints it will pull plug on EV incentives with five-year plan exclusion
Top policymakers omitted electric vehicles from their list of strategic industries in their recent five-year development plan for 2026-30, the industry’s first exclusion in more than a decade... Automotive News China on 10/30/2025
- A ‘war room’ mentality: How auto giants are battling the Nexperia chip crunch
The problem involves chips from Netherlands supplier Nexperia, which is owned by Chinese company Wingtech Technology Co but was taken over by the Dutch government... CNBC on 10/30/2025
- Volkswagen Chattanooga workers authorize UAW strike vote amid stalled contract talks
Union move gives bargaining committee leverage to push for stronger job security, healthcare benefits, and plant protections... CBT News on 10/30/2025
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